Data Protection Policy
Transparency when dealing with our customers' data is especially important to us. In the Data Protection Policy below, we therefore aim to keep you fully informed as to the type, extent and purpose of the collection, storage, use and processing of personal data in the online shop www.welovehunter.com. This Data Protection Policy is available to view on the respective website ("online shop").
Personal data is all information which refers to an identified or identifiable natural person; a natural person is regarded as identifiable if they can be directly or indirectly identified.
This Data Protection Policy applies to the use of data which we collect or become aware of in the scope of the use of the online shop. It does not apply to the websites and services of other providers, which one of our websites or one of our services might link to, unless this Data Protection Policy is lodged on those respective websites also. We recommend that you read the data protection policy of every other service provider you make use of them, in particular before you make your personal data available to them.
The provider of this website and the data controller as responsible party within the meaning of data protection law is House of Pet Design GmbH, Dieselstraße 6, 32791 Lage, Tel.: +49 (0) 5232 955534, email: email@example.com (hereinafter: "we"/"us").
The website provider's data protection officer can be reached under: EDV-Unternehmensberatung Floß GmbH, Parkstraße 1a, 33775 Versmold, Tel.: + 49 (0) 5423 - 964900, email: firstname.lastname@example.org
You can retrieve this information at any time from our website and contact our data protection officer with questions or concerns.
A Information on data processing
We process your personal data in particular when you visit our website, if you create a customer account, log into an existing account and if you order products in the online shop. We only use your data in accordance with the applicable statutory provisions (in particular, the provisions of the German Telemedia Act (TMG) and the German Federal Data Protection Act (BDSG) old version, and from 26 May 2018 onwards, in particular the provisions of the General Data Protection Regulation (GDPR), German Telemedia Act (TMG) and German Federal Data Protection Act (BDSG) new version) and this Data Protection Policy as well as, where applicable, in accordance with your prior consent.
In many cases we only use pseudonymised or anonymised data. In the case of anonymisation, your data is amended or abbreviated in such a way that it can no longer be attributed to a specific person. In the case of pseudonymisation, the processing of personal data is carried out in such a way that it can no longer be attributed to a specific person without the addition of further information, provided this additional information is stored separately and subject to technical and organisational measures which ensure that the personal data is not attributed to an identified or identifiable natural person.
1. Order data
You can place orders in the online shop as a guest without setting up a customer account. If you place an order in the online shop wirliebenhunter.de as a guest, we process the personal data provided by you to the extent necessary for fulfilling the order and to comply with our contractual and statutory obligations.
a. What order data is collected?
The information that is absolutely necessary for the conclusion of a contract are marked as mandatory fields in the data entry form in the scope of the order submission. All information not marked as mandatory is voluntary. In the scope of an order, we collect information regarding
- Delivery and invoice address
- Email address
- Date of birth (optional)
- Payment method selected by you
- Shipping method
- Where applicable, payment data (dependent on payment type)
b. Payment via PayPal
In our shop, you can choose to pay using PayPal. PayPal is an online payment provider through which payments can be made using your account, which has been set up separately with PayPal. The European operating company of PayPal is PayPal (Europe) S.à.r.l. & Cie. S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg, Luxembourg.
When you pay using PayPal, some order data is automatically transmitted to PayPal, usually first name, surname, address, email address, IP address, telephone number, mobile telephone number or other data which is necessary for the purposes of processing payment as such data is directly connected to your order.
This transmission of data is undertaken for the purpose of processing the payment and preventing fraud (legal basis: Art 6 (1) (b) GDPR and Art. 6 (1) (f) GDPR). When the payment method of PayPal is selected, payment data is also processed by PayPal in accordance with its data protection policy, which you can view here at https://www.paypal.com/de/webapps/mpp/ua/privacy-full.
c. For what purposes do we collect, process and use order data?
To avoid typing errors, we check, where applicable during entry of information, the completeness and accuracy of your address and we use, without any broader declaration of consent, the data provided in the scope of a guest order exclusively to fulfil, implement and terminate the contractual relationship (legal basis: Art. 6 (1) (b) GDPR).
2. Customer account
In order to make your repeat use of our online shop easier and to offer you a service tailored to your individual interests, you have the option of setting up a customer account in our online shop. In the course of so doing, a range of personal data is collected and saved to your customer account (basic user data). In the scope of registration, you provided a separate consent for the processing of your data by us in accordance with the declarations below, which can be revoked at any time with effect from that point forward.
a. What data is collected and stored in the scope of a customer account?
In the scope of the registration process, you must give us several pieces of information, namely:
- Home address
- Email address
In the scope of registration and in the scope of the use of our online shop, you will at times have the opportunity voluntarily to add further information to your customer account. This information could be, for example:
- An alternative delivery address
- Further contact information
- Gender, breed, name and age of pet
- Personal preferences
and other data related to your person. You can view, edit or delete this information at any time in your customer account.
In addition, we store, to your customer account, information regarding orders placed via your customer account (type and date of your orders), the preferred payment type, invoice data, different delivery addresses and the progress of the order as well as information you provide in response to direct requests or in connection with surveys from the data controllers, in particular regarding the breed, age and preferences of your pet and regarding HUNTER brand products as well as, where applicable, products from other brands, which we offer in our online shop.
b. For what purposes do we process the information stored in the customer account?
We use your data provided in the scope of your registration, to fulfil, implement and terminate the contractual relationship (legal basis as of 26 May 2018: Art. 6 (1) (b) GDPR) and based on your prior consent (legal basis as of 26 May 2018: Art. 6 (1) (a) GDPR), in order to open an individual customer account for you so that you may use the online shop, to satisfy your requests, to process your orders and to send you purchase confirmations and other account and use related information. In addition to that, we use the data for statistical purposes in order to improve user friendliness and to expand the service. When registering a customer account, you are thereby declaring your consent to our using the information stored to your customer account in order to present you with specific product offers according to your interests, e.g. in that advertisements within our online shop are tailored to suit your specific interests (interest-related advertising) or to inform you, using the contact details you have provided (e.g. email, post, telephone), of product offers which correspond to your interests or your previous order behaviour. We use the information saved to your customer account for the following purposes in particular:
- to process orders;
- to offer customer service and to process customer requests;
- to tailor product offers and advertisements in the online shop to your individual interests;
- information regarding product offers corresponding to your interests;
- newsletter subscriptions, including individual newsletter advertisements, provided you have given us your prior express consent to this;
- to analyse the performance of our online shop, in order to ensure the proper operation of our shop and to detect and remedy errors and security risks as well as to improve our website according to our customers' requirements;
- to enable you to create a personal customer profile and to inspect your past orders and to track the progress of your orders;
- to enable your (personalised) use of our website and services, including enquiries regarding product and customer service, advertising and login;
c. How long is basic user data retained?
The data is generally stored to the existing customer account until such time as the customer account is deleted. Insofar as there is a use of declarations of consent, the use will continue until receipt of a notification of revocation. We hereby note that we may be obliged, on the basis of statutory obligations, in particular provisions under tax law and commercial regulations, to archive the relevant personal data even beyond the time the revocation takes effect (legal basis as of 26 May 2018: Art. 6 (1) (c) GDPR). In such a case, the data is locked on receipt of a revocation and deleted after the relevant statutory time period has expired.
3. Usage data
In addition to the information you actively provide to us, we automatically collect a range of data as users use our online shop, in particular on the manner and extent of the use of our services, which requires no action on the part of the user.
a. What data is automatically collected?
Automatically collected data includes not directly personal data, such as the time and duration of access to our shop, the pages displayed and products viewed, the type, number and frequency of products placed in the shopping basket, abandonments before and after goods are placed in the shopping basket, cancellations in the scope of finalising the order, search terms used and the web pages from which you came to our website as well as other data automatically transmitted from your PC or your mobile device e.g. in the form of internet log files with information in particular on the hardware used by you, your operating system, browser information, language settings, your screen resolution and your internet service provider. This data is collected by us only in anonymised form for statistical purposes and is not associated with you or your customer account.
In the course of the use of our online shop via your customer account, we also collect a range of usage related data, namely about the orders you place, the status of the order, your preferred shipping and payment methods, the tracking ID assigned by the shipping provider, information on returns made by you and information on the number and content of reviews submitted by you. You also have the opportunity to create a list for products which you are interested in and which you would like to make note of for a later visit. This information is saved to your customer account and you can view it there. We also collect, for statistical analysis purposes, information on the number and frequency of visits you make to our online shop and the number and type of your orders. These statistical values are associated with your customer account but are not able to be viewed therein.
b. For what purposes do we process usage data?
We use your data to enable your use of our services, to resolve technical problems, to ensure the continuous functioning of our products and services and to improve and further develop these according to the needs of our users. We use the automatically collected (anonymised or pseudonymised) usage data, which is not saved to your customer account, to the extent required to preserve legitimate interests and provided this is not precluded by overriding interests of the users in the protection of their personal data (legal basis: Art. 6 (1) (f) GDPR), in particular for the following purposes:
- to ascertain the success of marketing measures, in particular conversion rates in the case of advertisements and newsletters;
- to gain an improved understanding of user behaviour in order to optimise our shop processes;
- to ascertain your approximate location in order to offer country and language specific services and functions as well as statistical analyses on the use of our services;
- to check the functionality of our shop and eliminate any sources of error and security risks.
We process the data associated with your customer account in accordance with the declaration of consent provided by you (legal basis: Art. 6 (1) (a) GDPR) for the purposes specified under 2. (b) and for the duration specified in 2. (c).
c. In what way is data automatically collected?
For the automated collection of usage data, we use technologies such as cookies, in order to collect passive usage data from our website without your active input. These include, in particular:
In addition to the cookies that we set during the use of our services, where applicable third party providers can also store cookies when you visit our websites. This occurs because we have commissioned third parties to collect information for us, for example for statistical usage analysis (e.g. in the scope of the use of Google Analytics).
Most browsers are automatically set to accept cookies when visiting a website. You can deactivate cookies or set your browser to display a warning as soon as cookies are sent. However, when cookies are deactivated some sections of our website may not function properly. You can set your web browser so that a warning is displayed when there is an attempt to place cookies on your computer or so that the type of cookies permitted by you is limited.
The cookies used after you have logged into your customer account remain in your cache until you log out or clear your browser cache. If you do not log in, the cookie remains stored until the end of your session and is then automatically deleted ("session cookie").
(b) Internet log files
Where applicable, we also store log files which your PC automatically transmits to our webserver. These log files typically contain information about your computer or your end device, in particular browser type/version, operating system used, URL of the linking websites and date and time of the visit.
(c) Other technology
a. Google Analytics
We sometimes use Google Analytics on our websites, a web analytics tool from Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses "cookies" which are stored on your PC and which enable an analysis of your use of the website. The information generated by the cookie about your use of this website are normally transmitted to a server in the USA and stored there. We use Google Analytics on our websites, however, with an IP anonymisation tool, with which your IP address, when collected by Google Analytics, is, in Member States of the European Union or in other states which are party to the Agreement on the European Economic Area, abbreviated beforehand and thus is transmitted by Google exclusively in anonymised form. Google uses the information collected to statistically evaluate your use of the website for us, to create reports on website activities and to provide further services for us related to the website and the internet usage. The IP address transmitted by your browser in the scope of Google Analytics is not associated with other data from Google.
You can deactivate the Google Analytics function with a browser add-on which you can download at https://tools.google.com/dlpage/gaoptout. To do this you must install that browser add-on This prevents the analysis information from being sent to Google.
b. Integration of the Trusted Shops Trustbadge
We have integrated the Trusted Shops Trustbadge on this website in order to display our Trusted Shops Trustmark and offer the Trusted Shops products to customers after placing an order.
This serves the protection of our legitimate interests in the optimal marketing of our offer according to art. 6 (1) 1 lit f GDPR that are overriding in the process of balancing of interests. The Trustbadge and the advertised trust badge services are offered by Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne, Germany.
With every use of the Trustbadge, the web server automatically saves a so-called server log file which contains e.g. your IP address, the date and time of the request, the volume of data transferred and the requesting provider (access data), and documents the request. Those access data are not analysed and are automatically overwritten no later than seven days after the end of your website visit.
Other personal data are transferred to Trusted Shops only if you decide to use or have already registered to use Trusted Shops products after placing an order. In such a case, the contract concluded between you and Trusted Shops applies.
4. Contact form
We offer the possibility of making contact with our customer support through means of an electronic contact form. In the scope of queries sent in this way, the following information must be provided, which serves the mutual interests in the allocation of queries, the processing of the queries and the resolution of underlying problems (legal basis as of 26 May 2018: Art. 6 (1) (b) GDPR and Art. 6 (1) (f) GDPR) and which is stored until the query has been resolved:
- First name, surname
- Email address
- Subject of the query
Further information may be supplied voluntarily.
We collect, store and use the data provided by you in the scope of making contact with us, exclusively for the purposes of processing the query and resolving the underlying problem, and it is deleted after fulfilling these purposes, provided that a retention beyond that or any other processing is not required for the fulfilment of the contract with you or to implement precontractual measures which are carried out at your request, (legal basis: Art 6 (1) (b) GDPR) or to fulfil a legal obligation incumbent upon us (legal basis: Art. 6 (1) (c) GDPR).
In the scope of such queries, we also collect information for statistical purposes about the number of queries sent in a certain period of time as well as the frequency of queries regarding specific subjects, in order to optimise our website and our customer service, provided that this is not precluded by users' overriding interests in the protection of their personal data (legal basis: Art. 6 (1) (f) GDPR). This data is stored and used exclusively in anonymised, aggregated form.
5. Disclosure of data to third parties
Generally, we do not pass on any personal user data to third parties without your express prior consent.
In order to provide some services, we work with service providers (e.g. payment service providers, hosting providers etc.) who may, in the course of providing the respective service, process personal data on our instruction and on the basis of a commissioned data processing agreement.
Moreover, your data is only passed on in special exceptional cases, where we are obliged or entitled to do so by statute or upon binding order from an official body..
6. Where is the data stored?
We store and process data collected in connection with the use of our shop exclusively on servers located inside the European Union..
7. How do we protect your personal data?
We make all reasonable efforts to protect your personal data and to ensure the security of our systems using the latest available technology. To this end, we use, among other things, state of the art encryption methods (SSL encryption). At the same time, it should be noted that no type of transmission via the internet or method of electronic data storage is 100% secure. We can therefore offer no guarantee against unauthorised access to our servers and systems.
8. Duration of storage
Unless it follows otherwise from this Data Protection Policy, we store personal data which we obtain during the use of our website only for as long as the purpose for which you have entrusted it to us is fullfilled or for as long as we are obligated to do so under the law. Once the intended purpose no longer exists, your personal data is completely deleted.
9. Social media sites
On our website, we link to our company pages on the following companies' social media platforms:
- Facebook: Facebook, Inc., 1601 Willow Road, Menlo Park, California 94025, USA
data protection information: https://de-de.facebook.com/policy.php
- YouTube: YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA
data protection information: https://www.google.de/intl/de/policies/privacy/
Please note, in the event that you visit these linked sites, information may be collected and processed by the respective platform provider, which may be associated with your respective user account and stored and used according to the data protection provisions of the respective platform operator. Please take time to find out about the manner and extent of data use by the relevant platform operator before visiting the linked sites.
10. Subscription to our newsletter
You have the opportunity to subscribe to our newsletter. We use the data provided in connection with the newsletter (email address and name) in accordance with the consent provided by you (legal basis: Art. 6 (1) (a) GDPR), in order to inform you about current offers and innovations related to products from the HUNTER brand and where applicable products of other brands.
You will have the opportunity, where applicable, when subscribing to the newsletter or at a later time, to provide additional information regarding your personal preferences, which will be used to create a newsletter for you tailored to your actual interests.
The newsletter can generally only be received if you have confirmed the confirmation email (double opt-in process), in order to ensure that you, as owner of the corresponding email address, have genuinely given your consent to receive the newsletter. The consent to process personal data for the purpose of sending the newsletter can be revoked at any time with effect from that point forward. Revoking consent does not affect the lawfulness of such processing carried out on the basis of the consent prior to the revocation.
11. User rights
To assert your rights or ask questions on the subject of data protection, you can contact us at any time, by post, addressing your letter to House of Pet Design GmbH, Dieselstraße 6, 32719 Lage or by email to email@example.com. We are happy to help. You also have the right to complain to the competent data protection authority.
B Declaration of consent
In the scope of registering a customer account or in the scope of registering for our newsletter, you have granted us express consent to use your data. The content of these declarations of consent are available to view by you at any time below.
You can revoke consent you have granted at any time, effective from that point forward, by deleting your customer account or sending a notification of revocation to us by post or by email. We hereby note that we may be obligated, on the basis of statutory obligations, in particular provisions relating to tax law and commercial regulations, to archive the relevant personal data even beyond the time the revocation takes effect. In such a case, the data will be locked and deleted after the relevant statutory time period has expired.
Please note that in the event that you retrospectively revoke your consent to the use of your data in the scope of a customer account, even only in part, your customer account and all data contained therein will be completely and irrevocably deleted.
1. Consent to registering a customer account
In the scope of registering a customer account, you have agreed, by activating the relevant check box, to the processing of your personal data to the extent set out below:
I hereby consent to House of Pet Design GmbH ("Responsible Partie") storing the data collected in the scope of the registration process as well as any information voluntarily entered into my customer account at a later date and processing it according to the Data Protection Policy available at www.wirliebenhunter.de/datenschutz. The Responsible Parties may, to the extent explained in greater detail in the Data Protection Policy, in particular save further information on my orders placed using my customer account and my settlement preferences, on information I may provide to the Responsible Partie on direct request or in connection with surveys regarding my person or my pet, as well as use-related data, such as returns made by me, information on the number and content of reviews submitted by me as well as the number and type of my orders saved on my customer account. Data provided in the scope of the registration and added later may be stored and used beyond the winding-up of the agreement and until revocation for the purposes explained in detail in the Data Protection Policy, in particular in order to open an individual customer account for me for the use of the online shop, to satisfy my requests and to send me account related and use related information, for statistical purposes to improve user-friendliness and to expand the service, in order to present me with special product offers directed at my interests, e.g. in that advertisements are tailored to suit my specific interests (interest-related advertising) or that I am informed, using the contact details provided by me (e.g. email, post, telephone), about product offers and new products from the HUNTER brand and where applicable products of other brands which correspond to my interests or my previous ordering behaviour or for participation in surveys and competitions on the subject of pets. To the extent that I submit product reviews via my customer account, these can be published together with my chosen username and the date of the review, for all website visitors to see. I am aware that I can revoke my consent to House of Pet GmbH at any time, effective from that point forward, without this affecting the lawfulness of the processing prior to the revocation. The link contained in the declaration refers to the statements in this respect in points 1 - 3 of the Data Protection Policy.
2. Consent to newsletter subscription
In the scope of signing up to our newsletter, you have agreed, by activating the relevant check box, to the processing of your personal data to the extent set out below:
I hereby declare that House of Pet Design GmbH may use my name and email address, for the purposes of sending me regular information concerning products and offers from the HUNTER brand as well as products from other brands, where applicable, and may contact me regarding topics, surveys or competitions on the subject of pets. I have the opportunity, where applicable, to provide additional information on my personal preferences, which will be used to create a newsletter tailored to my actual interests. I am aware that I can revoke my consent to House of Pet Design GmbH either per email to firstname.lastname@example.org or using the link in the newsletter, at any time, effective from that point forward, without this affecting the lawfulness of the processing prior to the revocation.
C Attachment: Cookie Details
Last updated: 27 November 2018